About

Who We Are

Bringing Global Lifestyle to the UAE

MIDI UAE is part of a global retail movement that blends creativity, lifestyle, and accessibility. As the UAE branch of the internationally recognized MIDI brand, we bring a carefully curated mix of trendy, affordable products that brighten everyday life.

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Our Journey

From China to the World

Founded in China in 2018, MIDI has rapidly grown to over 800 stores across 22+ countries. With a strong supply chain and a sharp focus on design, the brand is redefining lifestyle retail worldwide—and now here in the UAE.

Our Purpose

Making Everyday Moments Special

We believe that everyday living should be fun, expressive, and full of joy. That’s why MIDI products are made to be both functional and beautiful—offering style and inspiration in every corner of life.

Let’s Connect

Have a question, collaboration idea, or want to join the MIDI UAE family? We’d love to hear from you. Reach out anytime — we’re here to help and ready to grow with you.